Time to talk about another fucked-up television commercial! Sadly, I couldn’t find a video clip, but male readers may thank me: it’s about erectile dysfunction. Actually, there’s two commercials, both for the same anti-ED drug (I think it’s Cialis), but they share a common problem: a complete disconnection from reality.

The first ad shows a middle-aged couple painting a room in their new house. According the ad’s voiceover, the mood can strike at any time…but during housework? I try not to think about middle-aged or older people fucking. I figure if I have to think about it, then I’ll do so when I myself am middle-aged. But I can’t see myself getting aroused by performing chores. (If it gets that bad, shoot me.) Anyway, as the couple look knowingly at one another, the walls of the house start to peel back. The stack of cardboard boxes turns into a tree. The floor grows grass. All of a sudden, the couple’s in a forest!

What the fuck does that have to do with anything? And it’s not like they find a bed in the forest, or a blanket or anything else sex-related. No, they just start walking through it like a couple of happy hikers. The second ad’s much the same as the first, though this time, the couple is doing laundry before their basement morphs into a beachfront gazebo at sunset. But then…they sit down to a romantic dinner! Wait, what?! I thought these commercials were about fucking, not eating. Now I’m even more confused.

Anti-ED medicine ads are creepy enough as they are, especially since 99% of them seem to feature those couples sitting in separate bathtubs. I don’t understand that shit at all. But these recent ads, with dynamically reconfiguring environments? That makes even less sense! Is it because they air on the Syfy Channel or something?

Speaking of which, why are there so damned many of these ads on the Syfy Channel? Sure, older men watch science fiction, too…but I think that the bulk of the Syfy Channel’s audience is in the core demographic of eighteen- to thirty-four-year-olds. No one in that age group’s having trouble popping a boner, especially with the smokin’ hot women featured in Syfy’s programs. (Hello, Tricia Helfer!)